Creative Direction and Design | Spendthrift New Stallions Campaign
I was involved with the Creative, Art Direction and production of the commercial but also the print and digital ads.
Leading up to the announcement of the 2020 New Stallions, I created a campaign with various ads for both print and digital media teasing the release of the video.
Once the video was released, I created another series of ads directing traffic to both our website and to the video for viewing.
Multiple American Advertising Awards were won for this campaign, including Best in Show.